Publishing

There is a seismic shift taking place in the publishing industry as businesses seek to exploit the rapidly expanding eBook market. While the conversion of a novel for electronic sale is a relatively straightforward process, the production of rich media genres, such as picture books, comics, graphic novels, recipe books, travel guides and encyclopaedias is a different matter altogether.

We automate the preparation of media-rich eBooks. Working with us, as a traditional publishers you will be able to adapt existing titles for sale electronically at a lower cost and more quickly than by partnering with traditional service vendors.

We can streamline the translation of books into other languages. Although the eBook market is currently established in the US and UK, you can be sure that other countries will follow suit and when they do we are well placed to assist you in producing foreign language versions and enabling you to increase your revenue contribution from other territories.

We support all popular eReader platforms. We take a platform agnostic position – by working with us you can be assured that your titles can be produced through our automated process for all required eReader devices, including the iPad, Kindle, Nook and Sony Reader. We are experts in creating fixed layout ePub files for the iPad platform.

At ZOO we have developed a sophisticated suite of software systems that manage the workflow involved in taking digital files for traditional books and turning them into high quality eBooks. These systems will hold your hand step-by-step through the production workflow and can automate large parts of the process. The result – your traditional titles are repurposed for sale as eBooks on multiple devices quickly and cost effectively, saving you time and money.

Dissatisfied with the performance of your current vendor?

You may be already working with another vendor to convert your titles into eBooks. Perhaps you have found that the overall quality is poor, with many layout problems and other glitches that present your products in a poor light? Or maybe you are frustrated with the time it takes to turn around a title and the laborious approvals cycles that it seems to require?

Your current vendor is almost certainly doing the work by throwing people at the problem, and relying on manual processes to adapt your titles for eBook publishing. But people make mistakes, and relying so heavily on manual steps is certain to introduce errors that are easily missed during checking. Can you afford to risk your reputation for quality products?

eBooks are no less deserving of quality production processes than their physical counterparts, and some leading publishers are already generating significant revenues and profits from eBook publishing – Hachette Book Group reported that 22% of revenue in the first quarter of 2011 was due to eBooks. Consumers who buy their reading material in electronic formats are a discerning bunch – don’t let a poor choice of vendor sully your reputation for quality products.

Ready to take your titles to new markets?

Electronic retailers are opening digital storefronts all around the world. Although the eBook buyers of today are predominantly in the US and UK, make no mistake that markets in Europe and Asia will follow suit.

Have you retained the digital publishing rights for your titles rather than assign them to local publishers? If so you have the opportunity to publish your titles directly in other countries and so retain a much greater royalty. But localizing books is specialised business, right?

ZOO can help you to localize your titles into languages all around the world. Our Translation Management System provides an efficient solution for the localization workflow and takes care of demanding approvals requirements. We can even help with the translations if you need it.

Insource or outsource?

Whether you have an in-house team that you would like to deploy for creating eBook titles or prefer to outsource to an external vendor, we can provide a custom solution for you. Our technology is available for your staff to use under license, or we will gladly provide value-added services and take care of the whole process for you. The choice is yours.

To find out how ZOO can help you create stunning eBooks contact us.